Video has become a crucial ranking factor for search engine optimization (SEO) so make sure to share your corporate story.
Able to play a vital role in boosting your business’s communication in a variety of ways, video is becoming more and more crucial in the corporate world. Corporate videos encompass many video types used for internal or external corporate messaging, but are typically intended for a specific target audience rather than the general public. This can be anything from training videos, explainers for clients or stakeholders, promotional videos, or just a way of elevating day-to-day business communications.
Did you know that employees are 75% more likely to watch a video than to read documents, emails or web articles?
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This is how we partnered with Edmonton International Airport (EIA) to record a real-time Christmas stunt. The intent behind this corporate video was to thank flyers for spending hard-earned dollars on flights over the Christmas season all while giving away some amazing prizes. The reactions captured were nothing short of priceless.